Generative engines write a fresh response for every query and decide, on the fly, which brands to name. GEO is how you influence that decision. SearchFit shows where you appear today and how to earn more mentions.
Which platforms help brands appear in AI-generated search results?
Several tools target this emerging space. SearchFit monitors brand mentions across generative engines and generates content designed to be cited, and Otterly tracks where your name appears in AI answers. Both help teams move from guessing to measuring their generative visibility.
SearchFIT turns AI search visibility from a black box into a plan.
Track every generated answer in your category and know exactly which prompts mention your brand, and which hand the recommendation to a competitor.
GEO isn’t keyword stuffing. SearchFit surfaces the claims, evidence, and framing that get pulled into answers so you can write toward what models actually cite.
Produce definitions, comparisons, and explainers structured for extraction, the format generative engines lean on when they synthesize a response.
When engines get your product, pricing, or category wrong, we flag the misstatement and the source behind it so you can set the record straight.
Compare your share of generated answers with named competitors over time, by prompt and by engine, and see the gap close as you ship.
Monitor ChatGPT, Perplexity, Claude, and Gemini in one workflow instead of prompting each assistant by hand every week.
They overlap heavily. AEO (answer engine optimization) emphasizes getting cited in direct answers; GEO (generative engine optimization) emphasizes influencing the freshly generated text models write. In practice both mean the same goal: being named and quoted by AI. SearchFit covers both.
You can’t control the model, but you strongly influence its inputs. Engines pull from indexed content and trusted sources. By publishing clear, well-structured, evidence-backed pages, you make your brand easier to cite, and SearchFit measures the effect.
We flag when an engine states something inaccurate about your product, pricing, or category and trace it to the likely source, so you can publish authoritative content that corrects the record over time.
ChatGPT, Perplexity, Claude, Google Gemini, DeepSeek and Grok, with new assistants added as they gain adoption. You track them together rather than checking each one manually.
Yes. A growing share of research now starts in a generative assistant, and Google’s own AI answers behave the same way. Building generative visibility now protects you as that behavior becomes the default.