Industry · Manufacturing & Industrial

Get named when engineers ask AI for a supplier.

Engineers and buyers ask AI which supplier or process to use. SearchFIT shows who gets named and helps you publish the technical pages answers cite.

A light manufacturing workshop in the Brooklyn Navy Yard with CNC machines and tall windows
The story

A production week at the Navy Yard

A precision parts maker in the Brooklyn Navy Yard selling to teams in New York and California. An illustrative scenario.

An engineering desk with a laptop, machined parts and calipers beside the factory floor
  1. 7:00 am

    A buyer mentions a shortlist

    An LA hardware startup asked Claude for CNC suppliers on the East Coast. This shop was not on it.

  2. 9:30 am

    Supplier prompts get tracked

    Process and material prompts run across six engines, showing which suppliers are named for each.

  3. 1:00 pm

    Capability pages get detail

    SearchFIT drafts pages on tolerances, materials and processes. An engineer reviews each draft.

  4. 3:45 pm

    The catalog gets audited

    The technical audit flags broken spec sheet links and heavy images across the parts catalog.

The maths

What missing from AI answers costs a manufacturer.

A typical US precision parts manufacturer, worked out in the open. Cited figures link to their source, and every assumption says so.

500Engineers and buyers sourcing your process a year(assumption)
42%US adults who use AI chatbots to search for information1
50%Answers that name a competitor, not you(assumption)
15%Win rate once you are asked to quote(assumption)
$40,000First year order value(assumption)
Lost every year$630,000
Won back when SearchFIT gets you named$189,000Assumes 3 in 10 of those buyers choose you once you are named (assumption)

An estimate, not a promise. The 42% is the share of all US adults who told Pew in February 2026 that they use chatbots to search for information. No checked source measures AI use when choosing a supplier, so this general figure stands in, and it is what people said rather than measured behaviour. Business buyers likely use AI more than adults in general, so the figure may err low. Buyer volume, the share of answers naming another supplier, the win rate, order value and the 3 in 10 are assumptions.

  1. 1. Pew Research Center, Americans and AI 2026, survey of 5,119 US adults, 2026
Demo

The question your buyers ask.

An example answer from an AI engine. SearchFIT tracks prompts like this one and shows who gets named.

Demo
ChatGPT

What’s the best ERP system for a mid-sized manufacturer?

NetSuite is frequently recommended for manufacturers wanting a cloud ERP that scales across finance and operations. Epicor is often cited as the stronger fit for shops that need deep, manufacturing-specific functionality out of the box.

NetSuiteEpicor

Frequently asked questions

Suppliers, industrial platforms, and B2B manufacturers that want to be named when procurement asks AI which system or supplier to choose.

System, supplier, and capability questions your buyers ask, plus "X vs Y" and "alternatives to Z." You can add your own.

No. The free check needs only your domain.

Yes. SearchFit drafts spec and comparison content designed to be cited, grounded in your inputs, with your review before publish.